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Abstract Wave

Client Services

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Village of Wisdom

Village of Wisdom (VOW) works with Black families in Durham, North Carolina to provide tools, resources, and support systems to champion Black youth in the education system.

To propel their mission and intimate community, VOW asked our team to evaluate their website's product offerings, audience reach, and accessibility. 

Process

Client Presentation

VOW representatives visited our design class to share more about their organization and it's pain points. The cohort asked questions to guide preliminary research. 
 

Needs Analysis

After reviewing the website and presentation notes, we developed a needs analysis which identified three key focuses for evaluation: product usability, marketing, and growth opportunities. 
 

Delegation

Our cohort divided into four teams: project management, product, marketing, and SWOT. Each team created a rubric and evaluated a specific sect of VOW's website. As part of the project management team, I tracked our cohort's progress, delegated tasks, and compiled each team's insights into a final report.
 

Insight Report

We delivered a comprehensive, 7 page report to share our insights with VOW. This also included an in-person presentation, an opportunity to connect with VOW representatives and share mutual feedback.

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HOPE NC

Hope North Carolina (HOPE NC) is an inclusive housing community for residents and families with disabilities, building connection through community programming.

As HOPE NC seeks funding to begin project development, they asked our cohort to create a technology solution which immerses stakeholders in the envisioned housing community.

Process

Client Interviews

We hosted several meetings with representatives from HOPE NC to hear more about their organizational mission and solution vision.

Software Research

Our team considered different mediums to house the final solution that meets HOPE NC's business objectives. We chose Articulate Storyline to create an interactive map of the housing community, integrated into HOPE NC's website.

Development
Each team member was assigned unique tasks in product development. For my task, I used Adobe Firefly to generate high-quality images that simulate amenities at HOPE NC. The goal of these images was to help stakeholders visualize HOPE NC's community and emphasize how these qualities embody their value proposition.

Presentation

We demoed our final product to HOPE NC representatives in a formal presentation. This included a 3 page report that discussed our design process and decision-making.

Skills

⭐️ ADDIE model

⭐️ Adobe Creative Cloud

⭐️ presenting

⭐️ project management

⭐️ client services

⭐️ design thinking

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